UK POS is celebrating its birthday too
05.11.09
We'd like to say happy 20th anniversary to one of our key clients, UK Point Of Sale Group, who like Manifest, founded its business in November and will be celebrating in style - and who said November was a quiet month.
As part of the proceedings, Manifest's PR team has created a special birthday campaign which has taken UK POS back to its roots when the likes of New Kids On The Block were at number one and the country was scraping itself out of a recession (a case of history repeating itself then).
Our PR Account Manager, Fiona Shackleton said:
"The family run business started out by supplying independent retailers and wholesalers in the northwest region. As such, UK POS wanted to thank its loyal customers - after all they helped UK POS get to where it is today - but also highlight that its family values still remain key to its everyday business practice."
For that reason Manifest created a campaign that would focus on local press and independent retail trade titles. We launched competitions, an Independent Retail Starter Pack and also drew on UK POS' 20 years working relationship with fellow family-owned business, Gee Tee's.
Debra Jamieson is Sales and Marketing Director of UK POS and explained:
"As a family run business these milestones are very dear to us and it was fantastic to do something which has been well-received by our valued customer base. Manifest has really delivered, not only on this campaign, but over the past 12 months and we look forward to continuing this into 2010. Now its time to celebrate!"
